Business Tips

Frameworks every coffee shop owner MUST KNOW

Tom Snyder

Aug 273 min read

Frameworks every coffee shop owner MUST KNOW

What are frameworks and why do they matter for coffee shop owners?

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Tom Snyder

Aug 132 min read

How to Cross-Sell Like a Boss

Cross-selling is asking the customer if they'd like an additional product with their purchase. It's a huge unlock for any business.

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Tom Snyder

Jul 161 min read

What music to play at your coffee shop?

The music helps to create a vibe – and depending on what type of cafe you have, that vibe could vary widely.

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Systematize Your Coffee Shop With Automation and Standard Operating Procedures

Tom Snyder

Jul 92 min read

Systematize Your Coffee Shop With Automation and Standard Operating Procedures

Systematize your coffee shop to reduce the cognitive load you spend putting out fires and focus on growing your business.

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How to diversify your cafe's revenue streams

Tom Snyder

Jun 112 min read

How to diversify your cafe's revenue streams

How to diversify the revenue in your coffee shop. Don't rely solely on customers coming in the door and orderning coffee.

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How to provide an incredible experience AND efficiency

Tom Snyder

Jun 44 min read

How to provide an incredible experience AND efficiency

Increase efficiencies in your coffee shop WITHOUT sacrificing an excellent customer experience.

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Tom Snyder

Apr 234 min read

Who's influencing the future of coffee?

What will coffee influencers be talking about in the future? And what impact will that have on the coffee industry?

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Tom Snyder

Apr 162 min read

Decaf is...cool now?

Decaf is quickly gaining popularity, following the rise in non-alcoholic beverages.

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How to pay half price for experiences and services by using in-kind payments

Tom Snyder

Apr 92 min read

How to pay half price for experiences and services by using in-kind payments

Pay less for experiences and services by using in-kind payments in your coffee business.

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18 Must-Read Books for Coffee Shop Owners

Tom Snyder

Apr 21 min read

18 Must-Read Books for Coffee Shop Owners

18 Must-Read Books for coffee shop owners who want to level-up their business.

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Tom Snyder

Mar 263 min read

Evaluating locations for a coffee shop

Location can be a make-or-break for a coffee shop. Finding the right spot is difficult, but worth the effort.

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Should Coffee Shop Owners Learn Copywriting?

Tom Snyder

Mar 53 min read

Should Coffee Shop Owners Learn Copywriting?

How you string words together can turn a simple cup of coffee into a must-have experience and transform casual visitors into loyal customers

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How to Develop an Unfair Advantage for Your Coffee Shop

Tom Snyder

Feb 273 min read

How to Develop an Unfair Advantage for Your Coffee Shop

An unfair advantage may sound a bit shady at first blush, but really it's simply what gives your coffee shop a competitive edge.

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Is social media worth it for a coffee shop?

Tom Snyder

Feb 204 min read

Is social media worth it for a coffee shop?

Is social media worth it for coffee shops? A little time is fine, but don't expect it to be the be-all end-all of your marketing.

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Using holiday promotions to build repeat business

Tom Snyder

Feb 133 min read

Using holiday promotions to build repeat business

Using a holiday promotion to get sales for the day is amateur. Instead, use them to build brand loyalty.

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How to Run a Coffee Business: Brewing Power vs. Business Prowess

Tom Snyder

Feb 53 min read

How to Run a Coffee Business: Brewing Power vs. Business Prowess

It takes coffee expertise AND business acumen to run a successful coffee business.

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Tom Snyder

Jan 223 min read

The Two Pillars of Coffee Shop Success

Success often boils down to two fundamental principles: decreasing expenses and increasing revenue.

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Tom Snyder

Jul 12, 20223 min read

Don't Fail at the Point-of-Sale

Money left on the table sucks. Often, I'll go into a cafe and am severely disappointed by the customer journey. Effectiveness is tossed...

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Running Summer Promotions at Your Coffee Shop: Ideas to Increase Sales

Tom Snyder

May 17, 20223 min read

Running Summer Promotions at Your Coffee Shop: Ideas to Increase Sales

Summer promotional ideas for coffee shops. Sell more coffee this summer with these ideas.

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Top 8 Mistakes When Opening a Coffee Shop: Avoid At All Costs

Tom Snyder

Oct 9, 20217 min read

Top 8 Mistakes When Opening a Coffee Shop: Avoid At All Costs

Starting a coffee shop is not an easy task. Coffee shops have to deal with many unique challenges that other businesses don't have to...

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Coffee Shop Keys